The ‘Stache and The Pitch
I don’t like it when I get calls from publications where I’m currently not investing any kind of advertising dollars. However, I really hate it when clients stop in to visit me. They’re trying really hard to make their pitch, but I can see past the bullshit. Want my dollars? You’re going to have to sing and dance for it. I don’t care what your publication numbers are. I don’t care what your reach is. I don’t care what you say your demographics are. I don’t care what my company has done with you in the past. What I want to know is what you’ll do for me right here, right now. It sometimes feels like they’re trying to tell me how to do my job, and I’m not okay with that.
I met with a client today who kept her sunglasses on while we spoke. This made me feel really uncomfortable, because I couldn’t see her eyes to tell if she was being honest with me. Furthermore, she had kind of a ‘stache going on, so I couldn’t tell if she knew I was staring at her upper lip. It was one of those situations where once I spotted the fur, I couldn’t stop staring like I was driving past an accident scene on the freeway. I felt kind of envious actually. C’mon, a beard… it’s all I want in life (at the moment).
